Tulips by Satyabhama, Banjara Hills — Lighting Design, Hyderabad

Project: Tulips by Satyabhama, Banjara Hills — Lighting Design, Hyderabad
Location: Road No 11, Banjara Hills, Hyderabad
Project Type: Retail Showroom Lighting Design
Scope: 251 fixtures · ground + first + second floors including show windows, two fitting rooms, photoshoot zone
Year: 2025
Design Team: Jainsons Lights Design Studio (Dialux, AutoCAD, aiming view)

The brief

Tulips by Satyabhama was building a new designer-saree boutique on Road No 11, Banjara Hills, Hyderabad, set to open in December 2025. Their interior designer had drafted the 3D in a style that leaned heavily on aesthetic ambient light — with very few commercial lights or backlights pointed at the actual merchandise. The owner reached out before fit-out because he was worried the products simply wouldn't be highlighted properly once the store opened.

How we approached it

We rebuilt the entire scheme in Dialux around one rule: products first, aesthetics second. Every saree rack, every show window, and every photoshoot zone got its own vertical-illuminance target before the layout was locked. We designed in contrast deliberately — bright product zones with quieter circulation in between, so the eye is pulled to merchandise the moment you walk in. The show windows were treated as their own scene, lit to read from the street, not just from inside. Inside the trial rooms we ran two independent layers: one calibrated for the mirror view, and a second photoshoot-grade layer the staff can switch on when customers want to capture the look. Magnetic track lighting threads through all three floors so the team can re-aim and re-balance as their merchandise mix changes.

Fixtures used

Ground floor (50 fixtures): 50 × Jaquar RETAIL SLIM TRACK 20W spots (CRI 90, 36° beam, 1700 lm) carrying product highlighting and show-window wash. First floor (93 fixtures): 72 × RETAIL SLIM TRACK 20W spots over the main display, 11 × Jaquar EMINA recessed COB downlights (12W, 3000K) for ambient base, and 10 × Jaquar ORELLI slim magnetic track lights (12W, 36° beam) on display zones that need to be re-aimable. Second floor (108 fixtures): 99 × RETAIL SLIM TRACK 20W spots for product display + 9 × EMINA recessed COB for trial-room and toilet ambient. Total 251 luminaires across three floors, 4.78 kW connected load.

The outcome

Because we engineered before the store opened, the team could still change ceiling positions and electrical points based on the Dialux output — much cheaper than re-doing it post-installation. Every rack landed in spec, contrast targets were hit floor-by-floor, and the show windows now read from the street with full saree colour rendition. The mirror+photoshoot trial-room setup became one of the standout details when the store inaugurated in December 2025. The Jainsons design pack (Dialux report, aiming view per fixture, AutoCAD lighting layout) is now the install team's source of truth.

What you get when you work with us

• AutoCAD lighting layout with aiming arrows for every fixture
• Photorealistic 3D renderings of your space, lit
• Horizontal & vertical lux reports per zone
• Glare (UGR) analysis where customers and staff are positioned
• Fixture specification sheets and full BOQ
• One warm, faithful colour signature across every surface (CCT/CRI matched)

Talk to our design team about a complimentary Dialux lighting plan for your space, or read more about how we design lighting for projects like this.