Odhni Sarees, Pitampura — Lighting Design, Delhi

Project: Odhni Sarees Retail Showroom — Second Floor
Location: Pitampura, New Delhi
Project Type: Retail (Fashion) Showroom Lighting Design
Scope: Full second floor including showroom, change rooms, display counter, show window
Year: 2025
Design Team: Jainsons Lights Design Studio (DIALux, AutoCAD, aiming view)

The brief

Odhni Sarees came to us with their second-floor retail showroom in Delhi and a lighting layout already drawn by their interior designer. The job for our team: pressure-test the layout in DIALux before a single light went into the ceiling — fix the lux levels, kill the dark spots, and give the install team exact aiming instructions for every light so nothing was guessed on-site.

How we approached it

We ran the proposed layout through our standard retail showroom lighting design process — 3D modelling of the floor, perpendicular-illuminance calculations on every rack and surface, digital aiming for every light, and a visualisation review with the client before procurement.

The original draft was leaning heavily on ambient fill — too much soft light, not enough contrast. We re-balanced it so the light goes onto the sarees and the walkway stays calm, on a single warm 3000K colour temperature with CRI 97 across every light, so fabric colours read true on the rack, on the customer, and in the trial-room mirror.

The three lighting layers

Eliante ceiling recessed downlights. 36° beam, CRI 97, 3000K, IP20, 5-year warranty. Ambient base across the general floor and circulation — enough to walk through comfortably, not so much that it killed the contrast.

Eliante ceiling recessed pull-out downlights. 36° beam, CRI 97, 3000K. Re-aimable lights in the trial rooms so customers can point the light to flatter the mirror view — not the back of their head.

Eliante track spots. 36° beam, CRI 97, 3000K, IP20, 5-year warranty. Vertical light on every rack, worked out rack by rack in DIALux. Every spotlight got an aiming angle documented in the drawings so the install team didn't have to guess on-site.

What the calculation showed

Calculated in DIALux with a maintenance factor of 0.80, on the face of every rack and on each display surface:

• Saree racks: 1,278 to 1,934 lux on average across the rack faces
• Display seating areas: 2,367 to 2,945 lux on average at table height
• Display counter: 3,327 lux on average
• Walkway: 514 lux on average, and very even (Uo 0.86)
• Change room floor: 1,981 lux on average

The outcome

The biggest win was at the visualisation stage. Once the Odhni Sarees promoters saw the 3D renders, they realised they didn't need wall-to-wall ambient fill — the contrast between lit merchandise and quieter empty spaces actually looked better, and they could spec fewer lights than the original plan called for. Every dark spot in the designer's draft was caught and fixed before procurement. The store team got the full deliverable pack — DIALux calculation report, AutoCAD layout, aiming view, and lighting-layout PDF — so nothing was re-engineered on-site.

What you get when you work with us

• AutoCAD lighting layout with aiming arrows for every light
• 3D views of your space, lit
• Horizontal & vertical lux reports per zone
• One warm, faithful colour signature across every surface (CCT/CRI matched to merchandise)

Talk to our design team about a DIALux lighting plan for your retail space — we will help you with the lighting design and check it in DIALux. Or read more about how we design retail lighting.